300, 302, 303 or 307 redirect for international site?

300, 302, 303 or 307 redirect for international site? - If a page has internal and external outgoing links to redirecting URLs, it’s returning 3xx (301, 302, etc.) HTTP status codes standing for redirection. This issue means that the page does not exist on a permanent or temporary basis. It appears on most of the popular web browsers, usually caused by a misconfigured website. However, there are some steps you can take to ensure the issue isn’t on your side. You can find more details about redirecting URLs by reading the Google Search Central overview. In this article, we’ll go over how you can fix the 300, 302, 303 or 307 redirect for international site? error on your web browser. Problem :

A company website offers the same products and pages (more or less) across different countries.

It's a mess; they use a mix of subdirectories, subdomains and ccTLDs for international sites:

• us.example.com/product.html


• example.com/uk-EN/product.html


• example.com/de-DE/product.html


• example.com/nl-EN/product.html


• example.ca/product.html

They have decided to use IP-sniffing to redirect users to the right site.

Which 3XX redirect protocol is the most appropriate?

• 300 multiple choices (e.g. offer different languages)


• 302 found (originally temporary redirect, but now commonly used to specify redirection for unspecified reason)


• 303 see other (e.g. for results of cgi-scripts)


• 307 temporary redirect

I am leaning towards 300 since it makes sense, but Googlebot is in the US, so it will be redirected away from this international content in favor of the US domain?

Also, implementing hreflang is an obvious addition to any of this, but without it, which would be most suited?

Solution :

As Stephen Ostermiller has pointed out the correct way is to the have a landing page and let users navigate the correct areas of the site. However as you cannot do this, Google have given instructions in the past for redirects based on user location.

Here is a video from Matt Cutts on IP detection and redirects.

On Googles page for Redirects and User-Agent Detection they have the following info on redirects:

Using HTTP redirection

HTTP redirection is a commonly used to redirect clients to
device-specific URLs. Usually, the redirection is done based on the
user-agent in the HTTP request headers. It is important to keep the
redirection consistent with the alternate URL specified in the page's
link rel="alternate" tag or in the Sitemap.

For this purpose, it does not matter if the server redirects with an
HTTP 301 or a 302 status code.

Although this is for device detection, I think it may still be relevant in your case

As it says in the answer to How should I structure my urls for both SEO and localization? You should not use automatic redirects for language purposes based on either the Accept-Language header or on IP address geography.

• Geo-ip databases are inaccurate. Up to 10% of visitors may be assigned to the incorrect country.


• Some countries (like Canada) use more than one language


• Googlebot will have problems as it almost always crawls from the United States.

Instead, you should put a notice on the page saying: "I see that you are in the United States, click here to visit our US site".

If you do that, users will still be able to get to the correct site. However Googlebot will be able to crawl all the sites, and errors in your geo-ip database won't matter so much.

We hope that this article has helped you resolve the seo, redirects, local-seo error in your web browsers. Enjoy browsing the internet uninterrupted!